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Indian Express Digital Launches Smartphone Review Platform Techook

Publication major Indian Express Digital has launched a stack-based portal for tech gadgets, Techook. The platform aims to simplify the process of buying a smartphone and is enabled with a card-based...

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11 Reasons Why Your Pursuers Do Not Turn Out To Be Your Customers!

Take a look at you! You’re blogging! Likely on the grounds that you’ve heard someone (or endless different sources) let you know how imperative and useful it is for a viable inbound advertising system....

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The Customer Channels You Should Be Taking Advantage Of

As the year comes to an end, it’s important to reflect on what went right — and wrong — in 2016 while looking forward to the year ahead. Because of the speed in which companies operate, one year in the...

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Ahmedabad Based Mcommerce Platform OhoShop Raises $1 Mn From Brand Capital

In a season of dried up VC funding and angel funding, corporates are having their moment in the sun. Marking its second investment of the week, Ahmedabad-based OhoShop, a Software-as-a-Service...

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Logistics Platform Rivigo Goes The Debt Financing Route, Raises $15 Mn

Gurugram-based logistics platform, Rivigo has raised about $15 Mn (INR 100 Cr) debt finance from undisclosed lending private sector banks. The startup will use the newly raised funds to increase its...

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MeITY Introduces Fresh Guidelines For Wallet Firms: Encourages Tighter...

Demonetisation was a boon for mwallet startups. The move to drive the nation to a cashless economy gave a big boost to the digital economy. In less than 24 hours, Paytm’s platform saw an overwhelming...

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Why Tech Companies Fail At Marketing – And How They Can Avoid It

Tech companies often fail at marketing because they take a fundamentally wrong approach to designing marketing strategy and campaigns. Subpar marketing means “me-too,” uninspiring content on corporate...

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Logistics Startup Delhivery Raises $100 Mn From Carlyle Group & Tiger Global

Delhi-based ecommerce logistics firm, Delhivery, has raised $100 Mn in funding from US-based  investment fund Carlyle Asia Partners, with participation from existing investor Tiger Global. With this...

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The Most Important Question Every Entrepreneur Should Ask – And Rarely Does

Why hasn’t it been done already? Unless one does not go through the logical and emotional journey of discovering this answer, you are almost always destined to regret going down this path without the...

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How The Rise of Chatbots Can Affect Ecommerce Startups

Artificial intelligence is the new trend in tech and marketing. Consumers are loving it. What’s the ultimate goal of any brand or business? Engaging customers. But what does engagement really mean in...

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Grofers Launches Stores Across Delhi NCR; To Cash In On Offline Too

In a bid to attain profitability and market share, Gurugram-based hyperlocal grocery delivery startup Grofers has reportedly set up 15 offline stores across Delhi-NCR. As per a report by Money Control,...

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Juice Startup MyGreens Secures Angel Funding Via LetsVenture

Delhi-NCR-based cold pressed juice startup, MyGreens has secured upto $1 Mn in its angel round of funding via LetsVenture. The round was led by Ajay Relan, Founder and Chairman, CX Partners. Other...

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Omnichannel Platform Ace Turtle Secures $5 Mn From Vertex Ventures, C31 Ventures

Bengaluru-based omnichannel platform Ace Turtle has raised Series A funding from Singapore based Vertex Ventures and C31 Ventures, the corporate venture arm of CapitaLand. The amount of funding raised...

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Amazon VS Flipkart – Ecommerce Giants Line Up For Battle With Sale Events

Homegrown ecommerce marketplace Flipkart has kicked off its 10th-anniversary celebrations by bringing in what’s claimed to be the biggest sales of the year – The Big 10 sale.  Around the same time,...

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Banking On IoT And Affordability, Uber Diagnostics Aims To Revolutionise...

India is facing a mounting problem, one of increasing coronary heart disease and diabetes. It is estimated that by 2020, heart diseases will be the cause of over 40% deaths in the country. According to...

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5 Tips To Effectively Handle An Irate Customer

No business runs without customers and there is no business in which you will not find irate customers.  Each person has his own way of looking at the same thing in a different way.  Similarly, each...

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How Designhill Aced Its Marketing By Ramping Up Customer Support

Some stats which highlight the importance of customer service for every business owner: The cost of bad customer service: The importance of making your existing customers happy: Your customers will...

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Customers: The Shocking Thing Killing Customer Service In India

As the founder of a pro-consumer tech startup, the right thing to say is customer is king. The right thing to say is that we are “customer obsessed.” The right thing to say is that “The customer is...

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It’s the Customer Experience Journey, Not the Destination That Matters

Ultimately, a business cannot focus on building a product with great UX alone; the companies who thrive are those who are able to create an exceptional customer experience while solving major pain...

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Want To Keep Your Customers Happy? Here Are 4 Hacks

As an entrepreneur trying to grow your business, your clients and customers are the most valuable part of your company. They are your top priority, your greatest possession and integral pieces to your...

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